May 06, 2024  
2017-2018 Course Catalog 
    
2017-2018 Course Catalog [ARCHIVED CATALOG]

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VCT 2078 - Photography Presentation Design

Credits: 3
Hours/Week: Lecture NoneLab None
Course Description: This course covers essential presentation methods used in the photography industry. This project-oriented course includes album design, web presentation, online client proofing, and relationship marketing through social media used by the professional photographer.
MnTC Goals
None

Prerequisite(s): VCT 1078  and VCT 2073  with a grade of C or higher.
Corequisite(s): None
Recommendation: None

Major Content
  1. Methods of presenting photos
  2. Marketing photos with social media
  3. Choosing a web hosting service
  4. Obtaining a web address
  5. Communicating to clients with blogs
  6. Building your photography website
  7. Photography products
  8. Building photo albums with InDesign
  9. Building photo albums online
  10. Client photo proofing using an online interface
  11. Selling photographs online

Learning Outcomes
At the end of this course students will be able to:

  1. design photography products using various methods.
  2. develop a blog to network with potential and current clients.
  3. develop a social media presence for the purpose of marketing photographs.
  4. develop a website to display professional photography.
  5. employ appropriate typography methods while designing photography products.
  6. evaluate images for inclusion into a body of work.
  7. implement online order fulfillment.
  8. implement online photo proofing for clients.
  9. order photography products from various fulfillment companies.


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