Sep 20, 2020  
2019-2020 Course Catalog 
    
2019-2020 Course Catalog [ARCHIVED CATALOG]

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VCT 2075 - Photography Business and Profession

Credits: 3
Hours/Week: Lecture None Lab None
Course Description: For successful photographers, business skills are just as important as creative skills. This course covers essential business topics that professional photographers need to know in order to succeed. Content includes photography contracts, managing clientele, event photography, pricing, and selling work.
MnTC Goals
None

Prerequisite(s): VCT 1073  with a grade of C or higher.
Corequisite(s): None
Recommendation: ENGL 1020  or ENGL 1021  

Major Content
  1. Building a photography business
  2. Business and photography contracts
  3. Building and managing clientele
  4. Pricing structure and packages
  5. Working with other professionals
  6. Presenting and selling your work

Learning Outcomes
At the end of this course students will be able to:

  1. register a business with the state.
  2. create a photography business plan.
  3. prepare client contracts.
  4. prepare model releases.
  5. create pricing packages.
  6. advertise a photography business.
  7. implement relationship marketing techniques.
  8. cultivate inter-vendor relationships.
  9. evaluate networking opportunities.
  10. lead clients through photography process.
  11. prepare contracts for second shooters and assistants.
  12. implement appropriate sales and delivery methods.

Competency 1 (1-6)
None
Competency 2 (7-10)
None


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