Sep 26, 2020  
2020-2021 Course Catalog 
    
2020-2021 Course Catalog

Online Video Content Creator, Certificate


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Total Credits: 12

Major Number: 5934
CIP Code: 50.0602

Program Description

Companies are in desperate need of individuals with the knowledge and skills to create high quality streaming video and other content for social media and online outlets. This Certificate will provide students the technical skills of camera and light placement, audio level adjustment, multi-camera switching, and how to stream live video. Producers need more than just technical skills: they also have to understand marketing and how to use storytelling to deliver a message. This Certificate will study story structure and character arc. It will explore how to use social media to drive traffic to websites and ecommerce pages, as well as, how to access site analytics, track advertising campaigns, and how to deliver follow up messages.

Program Prerequisites

None

Special Instructions

None

Program Requirements


Total Credits: 12


Career/Occupational Elective Requirements


None

MnTC/General Education Requirements


None

MnTC Elective Requirements


None

Additional Elective Requirements


None

Additional Requirements


None

Program Information


General Requirements for Degrees, Diplomas, and Certificates

See Century College Policy 3.17.0.1

Program Note

None

Transfer, Articulation Agreements, and Partnerships

See the Century College website for information regarding transfer.
This program is intended primarily for employment preparation rather than transfer to a four-year institution. Some courses may not transfer to a number of four-year colleges. If you are considering the possibility of transfer, you may wish to talk with your advisor, counselor, or program instructor before registering to discuss your goals, look at programs designed for transfer, and develop a plan.

Program Learning Outcomes

At the end of this program students will be able to:

  • describe how story is important to marketing messages
  • arrange cameras, lights, and audio equipment for quality video capture
  • connect a video signal to an internet-based streaming video service
  • edit video content
  • create digital media using a variety of visual communications software
  • create a Social Media marketing campaign
  • access website analytics

Program Contact Information

Mike Eddy 651.779.5530 Room 2404 East

Sample Plan


Please note that this is a sample course sequence. Individual schedules will vary depending upon student needs, goals, and availability. Students are recommended to meet with their advisor, counselor, or faculty program instructors to create an individualized plan that includes prerequisites and application requirements. For detailed program information see the Century College website. This information is subject to change.

Note


This information is subject to change. Changes and updates are posted on century.edu

Century College is a member of the Minnesota State system. We are an affirmative action, equal opportunity employer and educator. This document can be available in alternative formats to individuals with disabilities by calling 651.779.3354 or 1.800.228.1978 x 3354.

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