GRDP 2061 - Graphic Design 3: Concepts and Composition

1. Refining the creative design process
2. Finding visual relationships between disparate elements
3. Making principled design decisions based on past decisions and client need
4. Synthesizing design elements to fit different orientations and formats
5. Designing more sophisticated layouts using visual perception theories and historical conventions
6. Designing documents in a variety of formats and for a variety purposes

1. elucidate on the design choices they have made in light of their clients’ needs.
2. design visual identity systems and collateral materials to be delivered via print and web.
3. construct logical compositions based on proportion, visual hierarchy and historical precedent.
4. articulate the needs of their client, communicate a plan of action, and present and explain their design solutions.
5. synthesize a variety of research materials to adapt, inform and contextualize their own designs. 
6. Identify the strengths, weaknesses, and usefulness of different design styles.
7. design multipage and folding documents in a variety of formats.

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